During the first week of lectures, we reviewed ideation techniques. This recap aimed to show us methods that may spark an idea for our major project.

Methods Mentioned

• Worst Way

• Moodboards

• Sketching/ Notes

• Mind Maps

• Brainstorming

• Problems (SDGs)

• Connections

• Associations

• Negative brainstorming

• What if?

• How do?

• Scamper

• Socialising

• Swot

Problem statement

A problem statement identifies a current problem a user encounters and the goal the user would like to accomplish. It is completely focused on the user, not on the product or the business. It is broad enough to generate multiple relevant ideas but focused on only 1-2 user needs/problems in one statement.

• Focus on the user's perspective
• Look at the four W's (who, what, where, why)
• Examine needs

1. Short overview
2. Who is it for
3. Pros and cons
4. Devices
5. How it could work